Why Should Your Business Work with a Blogger

There are many reasons why a business would benefit from working with a blogger like me.

Increased Online Visibility

Working with a blogger can help increase a business’ online visibility, as the blogger’s followers will learn about the business or brand and potentially become interested in the business or brand. Businesses tend to reach out to work with me because they are looking to have content created that will promote their business online and on social media.

Authentic Reviews and Recommendations

I can provide genuine and detailed reviews of my experiences. By hosting a me at a business, the owners can benefit from an unbiased and authentic review that can help build trust with potential customers. Blog posts are green content (not going out of date) and will show up in searches for as long as they are live.

Social Media Exposure

I have a strong online presence, including my social media platforms with a significant number of followers. When a business collaborates with me, they can leverage the my social media channels to reach a wider audience and generate awareness about their establishment. I have over 14K followers on IG @thevirginiahypegirl and also, post to other platforms like YouTube, Pinterest and Atmosfy.

Engaging Content Creation

By hosting a me, a business can have professional-quality content created, which can be used for marketing materials, their website, or shared on social media. I personally create engaging and visually appealing content, such as a blog post, photos, and videos for clients. I have some clients I create content for weekly and manage their social media accounts.

SEO Benefits

When I write about my experience at a business and backlink, it can contribute to search engine optimization (SEO) efforts for a business. This can lead to higher rankings on search engine result pages and increased organic website traffic for the business. I have a well-established website and travel blog with good domain authority.

Niche and Targeted Audience

Working with a blogger whose audience matches your business’ desired customer base can help you reach potential customers who are more likely to be interested in their offerings.

My niche is travel and food and businesses that work with me typically have my niche as a desired customer base. With 90% of my followers in the United States and a focus on Virginia I have helped businesses reach potential customers who are more likely to be interested in their offerings. I have had travel content go viral gained businesses thousands of dollars in sales and bookings. Results like this aren’t guaranteed, but many businesses find they need blogs and influencer content for their marketing.

Partnership Opportunities

Establishing a partnership with a blogger opens up opportunities for future collaborations, such as giveaways, promotions, or sponsored content. These collaborations can bring ongoing benefits to the business by leveraging the blogger’s network and audience.

This partnership may prove cost effective as well. According to the IRS, “The tax law allows businesses to deduct expenses that help them bring in new customers and keep existing ones. These costs may include expenses for advertising and marketing.”

Online and Social Media Marketing is the Future

Overall, working with a blogger can help a business gain exposure, reach new customers, and create engaging content that showcases their unique offerings. Remember to find someone that aligns with your brand. Inauthentic endorsements where bloggers promote products they do not use or believe in have negative impact on consumer trust and brand reputation.

If you’re looking for a professional blogger to help take your content to the next level let’s talk and see what a collaboration would look like with your business or brand.